Robert “Bobby” Cayre founded Aurora Capital Associates, real estate development and investment firm, in 2001. Under his strategic leadership the New York-based firm has developed a robust national focus, investing in prime commercial assets throughout New York City and in other top US markets and gateway cities. Through Cayre’s direction, Aurora has adopted an unique value-add business model that leverages underperforming assets by repositioning them through large-scale renovations with the intent of integrating national retail brands and marquis office tenants.
In addition to its real estate holdings and other privately held investments, the Cayre family has been extensively engaged in a diverse range of businesses including entertainment, apparel, licensing and finance. Dating back to the early 1970’s, the family owned and operated a number of different entertainment companies, including Sal Soul Records, Good Times Home Video and Good Times Entertainment (GTE). In 1996, the family spun off Good Times Interactive Software (GTIS) from GTE and took GTIS public with an initial market capitalization of approximately $2 billion. The remainder of GTE was sold to Quadrangle in 2003.